Alliron Studio

Driftwood is a small-batch American whiskey inspired by the raw, untamed character of the Mississippi River. The concept pays tribute to the centuries-old journey of wood, barrels, and trade that traveled downstream, shaping the spirit of the land and the people who lived along its banks. The bottle takes inspiration from eroded bark textures and river-worn wood. The embossed glass pattern evokes the cracked surface of driftwood, while the warm amber tone reinforces the idea of a spirit aged in American oak. A custom medallion seal and engraved neck ring add a tactile, heritage-driven character. The label blends traditional illustration with topographic textures referencing the Mississippi River route, from Kentucky to New Orleans. The muted palette, engraved artwork, and aged map details communicate authenticity, history, and craft.

The name Malefico, meaning “evil” in Spanish, draws from the mystical and symbolic side of Mexican culture, a world where darkness and ritual coexist with beauty and craft. This concept became the foundation for the brand’s visual identity. The name evokes mystery, duality, and quiet power, qualities that challenge the conventional image of tequila as merely festive or rustic. Instead, it introduces a more introspective and spiritual dimension to the category. Rooted in the mystical traditions of Jalisco, the brand explores the tension between light and shadow, purity and depth, a theme that guided every design decision. The faceted bottle was sculpted to embody this duality: sharp yet refined, modern yet timeless. Its geometry captures and divides light, creating a dynamic interplay of brightness and shadow that visually expresses the spirit of Malefico.

A fresh and sophisticated take on alcohol-free cocktails. With the growing popularity of mindful drinking, Nova Mocktails stands out as a vibrant and elevated option for those seeking a full sensory experience, without the alcohol. The visual identity captures this essence through soft gradients and a lively color palette that evoke freshness and vitality. Paired with dynamic imagery and clean typography, the design reflects Nova’s energetic and modern spirit, a celebration of taste, freedom, and contemporary lifestyle.